🧱 From Strategy to Execution in the First Three Years After two decades in sales and business development across startups, scale-ups, and enterprise ventures I have
If you’re in B2B sales and you’re tired of feeling like just another vendor, you’re not alone. From my own experience, the real magic happens when you
Why Alignment is Non-Negotiable Today Hi, I’m Vangelis, and today I’m here to talk to you about sales and marketing alignment. A concept that can completely
Customer feedback for product development is something I’ve relied on countless times to steer new features and refine market positioning. In fact, I was speaking with
In the corporate landscape you cannot rely only on building trust as explained in a previous article. Especially in a B2B environment that is defined by
Let’s face it: sales isn’t just about the product or service you’re offering—it’s about building real relationships. You walk into a meeting, connect with your client right
When you’re considering selling abroad and expanding your sales team into international markets, understanding local ethics, culture, and the regulatory environment is crucial, don’t you
I still remember the exact moment I realized I was totally overwhelmed. I was building the sales strategy and the Go To Market for an
Sales today isn’t about pushing products. It’s about solving customer problems. Buyers are more informed, have more options, and expect personalized experiences. If your Go-to-Market (GTM) strategy isn’t built
I used to think social media was just a place to share updates, connect with friends, and occasionally follow brands I liked. But over time,